Beeline to the health & fitness aisle at your local supermarket or chain retail store, and you’ll find yourself in a “magical wonderland” that many lifters describe as “heaven.”
Rocket freeze pre-workout powders for a caffeinated jolt. Birthday cake-flavored protein bars to rebuild those pythons. Horse pill fat burners that slim down the gut you owe to pizza roll binges.
It’s a fitness junkie’s playground!
But if you explore a little deeper and yank a few tubs from the shelves, you’ll realize that sports nutrition is only the icing on the cake.
Other dietary supplements — like herbs, multivitamins, and energy bars — rule the supplement industry like they’re going out of style (fad or not).
It seems like everyone has dietary capsules tucked into their bags. These 30 surprising fitness supplement industry market statistics will examine how we fill in the remaining nutritional gaps.[Read more…] about 30 Surprising Fitness Supplement Industry Market Statistics